A new campaign collaboration between Sonic the Hedgehog and Wendy's restaurants roll out. Fans of the classic Sega series might want to check out this campaign, which many have been eager to see ever since Sonic the Hedgehog held a collaboration with Wendy's in the UK.
Wendy's is no stranger to video games, with the restaurant chain previously making a name for itself playing things like Fortnite. Its social media accounts haven't been afraid to tap into the gaming trend either, with the Overwatch League and Wendy's once firing at each other on Twitter in a heated argument.
Sonic arrives at Wendy's
As part of Sonics 35th anniversary, the iconic franchise is joining forces with Wendy's restaurants in the United States. Customers who purchase a Wendy's Kids' Meal will receive one of seven character card cases featuring characters such as Sonic himself, Amy Rose, Tails, Silver, Knuckles, Shadow and Rouge. Each case contains five cards, with a total of 35 to collect. Kids' meals at Wendy's come with a choice of 2 pieces of chicken, 4 pieces of chicken nuggets, a hamburger or a cheeseburger, plus fries or apple wedges and a kid-sized drink. The new promotion landed on July 20 and will run until early September, or while supplies last.
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This is just one of the ways to Sonic the Hedgehog franchise celebrates anniversary. The series began its anniversary with an unusual addition in the form of a podcast in early 2026. Sonic Racing: CrossWorlds the game still sees regular updates, with one of the latest introducing Mega Man to the roster, with plans for Teenage Mutant Ninja Turtles sign, Avatar: The Last Airbender characters and some actors in The Gospel anime also in progress. In celebration, the series also saw a life-size statue of Sonic go up this year, which contains synthetic DNA based on the character's traits.
In terms of gameplay, Sonic could potentially see a remake of Sonic CD. The popular game is responsible for introducing the characters Amy Rose and Metal Sonic, and many fans would be happy to see its return. Given that next Sonic the film will reportedly contain elements from Sonic CDthat might be all the more reason for Sega to return to it soon. However, there is no concrete news about the potential remake from Sega itself, so fans should take the information with a grain of salt.
While there may yet be more game projects or releases announced for the rest of 2026, there are other mediums that Sonic is also active in A Sonic Live in Concert tour will begin in September 2026 and will continue until early 2027, touring many cities across the US, followed by the UK. Further, Sonic the Hedgehog 4 is expected to hit theaters in March 2027, following the success of the first three films. In any case, it's good to see Sonic franchise that is doing so well, especially since the series nearly ended a decade ago. Sega was on the verge of canceling the series entirely after releasing several games that didn't perform well, but it eventually pulled through and is now thriving.
