Xbox CEO Asha Sharma has acknowledged the recent backlash from fans to the company's showcase logo policy. The executive also signaled that future Xbox shows may return to the norm of omitting third-party logos from PlayStation and Nintendo.
Future Xbox shows may “adjust” their third-party logo policy
Sharma addressed the latest criticism in a brief post on social media on May 30. “Seeing the feedback on logos,” wrote the CEO of X. “It was a miss, and I own it.” Sharma added that management is now discussing how to “adjust for future Xbox shows” in response. She did not elaborate on the timing of those potential changes, including whether they could be implemented soon enough to affect the June 2026 Xbox Games Showcase.
See feedback on logos. It was a miss, and I own it. We talk about how we adapt for future XBOX shows.
