Gearbox CEO Randy Pitchford is back in the limelight over what many consider rude comments about Borderlands 4Discounts by release discounts. The fourth main line in Gearbox's Sci-Fi Looter Shooter-Franchise, Borderlands 4 is undoubtedly one of the largest gaming publishers in 2025 and seems to be a satisfactory entry according to early previews.
Randy Pitchford was last in boiling hot water just last month after comments over Borderlands 4: s potential price tag pulled out the players' ire and Borderland fans. Pitchford responded to a fan who was worried about the possibility of Borderlands 4 costs $ 80, which has been the unfortunate trend recently with games like Nintendo's Mario Kart World and Xbox's The outer worlds 2To say that real fans would “find a way to make it happen” no matter what the game's price ends. This caused a movement of negativity and backlash, which eventually led to Pitchford's apology. Thankfully confirmed the gearbox and 2k later Borderlands 4The price of $ 70, determines the fans' fear of a higher cost.
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With all this in the back, it seems that Randy Pitchford has gone even more flames. On Twitter, Pitchford quoted a post by the official Borderland Account that lets fans know about Borderlands 3In an impressive 95% discount in Steam -Summer Sales and says “Sales like this and Borderlands 3 Showing on console subscription programs took over 5 years from the game's launch to happen … It will be even longer before this type of thing happens in the next bike with Borderlands 4. “Pitchford seems to predict that it will take much longer for Borderlands 4 To appear in deep sales and subscription services such as Xbox Game Pass and Playstation Plus than it took its main predecessor, which led to a movement of upset from Borderland Fans under the tweet.
Randy Pitchford believes it will take a while before Borderland's 4 hits deep sales
As with most other AAA games, the time it takes after Borderlands 4Releasing to be strongly discounted depends entirely on the game's critical and commercial success. If Borderlands 4 Reviews and sell poorly, it is likely to be sold much sooner than if it turns out to be a critical success and a major sales hit. With Borderlands 3Receiving to bad reception as early as 2019 in mind, it seems that Pitchford has more belief in Borderlands 4 This time if he expects it will take longer to be hit with huge discounts. Pitchford reminded angry fans that he does not have the power to cancel prices or Greenlight discounts, and that he mainly only tries to predict Borderlands 4S future.
… it will be even longer before this type takes place in the next bike with Borderland's 4.
Borderlands 4 Is set on a September 12 edition and comes to the Xbox Series X and S, Playstation 5 and PC, with the Nintendo Switch 2 version that will come later in the year. Concerning Borderlands 3, It will remain only $ 2.99 until July 10 as part of Steam Summer Sale, so those who have not yet played Threequel would be wise to jump on it before the offer ends.
Borderlands 4
- Published
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September 12, 2025
- ESRB
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Rating in anticipation
- Engine
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Unreal Engine 5
- Multiple players
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Online Co-OP, Online Multiplayer
- Platform game
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Yes – everything